Baseline Inputs

Advertising & Budget

Funnel Conversion Rates

Avg: 10-25%

Avg: 5-15%

Avg: 15-30%

Business Economics

Forecast Results

Metric
Month 1
Learning Phase
Month 2
Optimization
Month 3
Scale
Effective CPC$2.50$2.25$2
Visitors2,0002,2222,500
Leads300383488
Calls304259
Sales6913
Revenue$9,000$13,282.50$19,305
Gross Profit$3,600$5,313.00$7,722
Net Profit-$2,900-$1,187.00+$1,222
CPA$1,083.33$734.05$505.05
ROAS1.80x2.66x3.86x
ROI-44.6%-18.3%18.8%
Net Profit Progression